Optimising all inclusive customer spend in the Paphos economy
Tourists are leaving the hotels less and spending less locally.
The partnership is proposing to develop and implement new initiatives that will stimulate greater tourist spending within the local economy; increasing customer satisfaction with the holiday experience encouraging repeat visits and helping to ensure the long term sustainability of Paphos as a holiday destination.
The focus will be on hotels with an all-inclusive offer since they comprise the majority of bed spaces in Paphos. A report outlining recommendations on what initiatives could be implemented is already ready with the pilot project starting on April.
Optimising All Inclusive Expenditure in Paphos Brighton University study